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The Growth Hacker's Guide to the Galaxy: 100 Proven Growth Hacks for the Digital Marketer, by Mark Hayes, Jeff Goldenberg
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The Growth Hacker’s Guide to the Galaxy is the ultimate compendium of growth hacks for the modern digital marketer, written by marketing veterans Jeff Goldenberg (Head of Growth at Borrowell and TechStars Mentor) and Mark Hayes (CEO of Rocketshp, and founder of one of the world's first growth hacking agencies). Are you ready to skyrocket your companies growth? (get it?) If yes, keep reading... What You Will Learn The Most Effective Tools, Software, and Technology in the Galaxy for Digital and Startup Marketers 100 Must-Know Growth Hacks to Take your Business to the Next Level (focusing on 3 key areas: Product-Market Fit, Transition to Growth, and Scale) Insider Info from Leading Startups Showcasing the Best Growth Hacks Ever Conceived (and exactly how they did it) What's Inside 100 growth hacks, including: How to use the skyscraper content marketing technique to generate thousands of page views a day How to create a digital marketing "ground zero" for your company How to automate (almost every task in your business How to become a thought leader (and automate the whole process) How to get direct access your target audience How to get instant feedback from website visitors (and use this increase sitewide conversions) How to get access to the most brilliant people in the world with no network How to connect with influencers without paying thousands to attend conferences, events, and seminars How to get your website content 10x more exposure And much, much more... 12 in-depth growth hacking case studies from hyper-fast growth companies, including: Drip AdEspresso Grid Moo Shopify Zenefits Hubspot Canva and more... Who This Book is For 1. Startup Marketers Nothing can be as discouraging as a slow startup. When you finally take the plunge to start a project you have always believed in, only to see little to no growth, self-doubt can take over. Instead of suffering through this period, struggling and wondering if your startup is going to make it, you need to figure out a way to make it work…but you won’t find it through traditional marketing routes. 2. Digital Marketers By leveraging the growth hacks in this book, you will find your marketing reach more people faster and cheaper than ever before, leading to the type of connections that will take your business to the next level. Each growth hack is specifically geared towards improving the performance of digital marketers throughout the galaxy. Reading The Growth Hacker’s Guide to the Galaxy is like putting your current skillset on steroids (minus the big forehead thing). 3. Modern Marketing Students The medium of marketing is evolving faster than ever before. This book will put you on the vanguard of marketing techniques. The internet has opened up so many doors for startup companies and small businesses, throwing traditional methods of business-building out the window, and, as it seems, traditional marketing methods as well. These hacks will allow you to think outside of the box and question the mold of classic marketing methods. 4. Nontechnical Marketers Just because you have no prior technical marketing skills, does not mean you can’t implement these hacks. In fact, these growth hacks are going to be particularly crucial for you. We will provide you with step by step instructions, ensuring that you do not feel over your head at any point. Bottom Line If you want to learn about growth hacking, The Growth Hacker's Guide to the Galaxy is for you.
- Sales Rank: #608005 in Books
- Published on: 2016-03-23
- Original language: English
- Dimensions: 10.00" h x .61" w x 7.00" l,
- Binding: Paperback
- 270 pages
Most helpful customer reviews
1 of 1 people found the following review helpful.
Although targeted at start-ups, Hayes & Goldenberg offer up ...
By Amazon Customer
Although targeted at start-ups, Hayes & Goldenberg offer up sophisticated techniques designed for the start-up entrepreneur, but just as effective and interesting to a marketing veteran. As a seasoned marketer myself, i am excited to implement many of these techniques in my own organization.
0 of 0 people found the following review helpful.
The most practical and tactical growth hacking book I have read! Must Read!
By Graham
Value, Value, Value! This is a must read book for all entrepreneurs and digital marketers. One of the most actionable books I have read in the growth hacking / digital marketing space. Its a fun read but packed with tones of practical advice and hacks.
Most of the other books in this space tend to focus on the theory or mindset. While important they lack practical and tactical advice. This is what makes Growth Hackers Guide to the Galaxy so good. It is incredibly useful.
I feel like this book is my Growth Hacking Consultant. I can flip to any page and BOOM there is actionable tactics that are easy to follow and implement.
The book also includes many case studies of successful startups and how they achieved their growth. These are really interesting and fun to read.
In terms of the content the book provides and the price, it is no doubt the best value in the marketing/entrepreneur space on amazon. You cannot go wrong purchasing this book.
0 of 0 people found the following review helpful.
Great book - Saves you countless hours of research
By Austin
The Growth Hacker's Guide to the Galaxy saved me countless hours of researching growth hacks I can implement immediately. The book is separated into 3 sections (Product/Market Fit, Transition to Growth, and Growth) and provides simple directions to execute each of the 100 hacks. I would recommend the book to any marketer (in a startup or not) looking for ways to grow their business.
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